| Who
is Dosa Plaza? |
We are
a company located in India by the name of
PREM SAGAR DOSA PLAZA PVT. LTD. We have
18 company owned and franchised Dine- in
restaurants and Express stores under the
brand name DOSA PLAZA,(The Worlds widest
Menu in Dosas) operating in major metro
cities like Mumbai, Delhi, Calcutta etc.
serving authentic and fusion south Indian
cuisine. We are also in the process of opening
our franchised restaurants in Dubai, Middle
East and in the USA. In India our restaurants
are located in Shopping Malls and High streets. |
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| Why
join Dosa Plaza Franchisee? |
We are a leader in this new
innovative concept of serving traditional
south Indian cuisine with a fresh creative
approach. We have a proven track record and
a strong brand presence. We are in business
for 8 years and during this period Dosa Plaza
concept has been proven to work. We have a
strong brand presence supported by a well
organized support system like marketing, training,
branding, etc. Dosa Plaza provides maximum
returns on your investment.
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| What
is the USP of Dosa Plaza? |
Besides the strong Brand image,
Trained Chefs, Patented recipes and wide variety
of authentic menu are the Unique Selling Preposition
of Dosa Plaza.
|
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| Why
not I open my own outlet and why take Dosa
Plaza’s Franchisee? |
| Worldwide, Franchising is
accepted as a better business format than
opening own stores. This is because apart
from being less risky, a franchise of a repute
having established business would save you
from the hassle of going through all the troubles
of locating vendors, developing systems, designing
menus, signage, layouts etc. The advertising,
marketing and other important aspects of the
management of a business are also taken by
the franchisor. |
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| What
are the royalty fees? |
The royalty fees for the franchised
outlet are 8% of the total monthly gross sales.
2% of the royalty fees collected will be spent
on advertising for the franchised outlet.
The advertising fees will include developing
and creating of advertising designs and materials.
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| If
I don’t meet the financial criteria
to become a franchisee, can I partner with
someone who does? |
Yes, you
can partner with someone to become a franchisee.
You need to provide financial details of
each member of the potential franchisee
group. |
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| Does
Dosa Plaza provide financing for restaurant
development? |
| No, Dosa Plaza does not provide
financing. |
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|
What qualifications are required to become
potential Dosa Plaza franchisees? |
| Basic requirements are people
and financial management and the ability to
work as a team with our organization meeting
objectives in a timely manner. Dosa Plaza
will provide all the restaurant system support
for the smooth functioning of the business. |
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| What
support will I receive for being a Dosa Plaza
franchisee? |
Market Study
Restaurant Development
Management support
Training
Operating systems
Brand Marketing
Product development
Vendor Development |
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|
Do I need to be working in the restaurant
on a daily basis? |
| No, but it is strongly suggested
that you have a direct supervision on the
functioning and accounting of the business.
As part of the franchisee support we can provide
you with an experienced manager to look after
the day to day operations. |
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| What
are the returns I can expect on my investment?
|
Dosa Plaza does not provide
information on returns. The amount of returns
depends on various factors, including effective
business management, effective sales marketing
to drive volume and controlling of operational
costs. Dosa Plaza is a business that runs
profitably all hours from 7AM. To 11PM- “Any
time meal”. Our menu offers low food
cost thus giving scope for higher gross profit
and an amazingly having low break even point.
|
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| Does
Dosa Plaza select the site for the restaurant?
|
No. You are required to select
the site. The area measure of the site though
needs to be approved by the representative
of Dosa Plaza in order to determine the restaurant
model.
|
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| Will
I receive opening assistance and ongoing support?
|
| Yes. Dosa Plaza will provide
all the necessary support for the opening
and ongoing operation of the restaurant. We
will be placing trained staff for both kitchen
and restaurant operations management. Apart
from this we will have ongoing refresher training
conducted by our training team. We will also
have our operations consultant who will support
the business operations on an ongoing basis
and changes suggested as and when required.
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